3 Photo Editing Tools That Will Help You Better Showcase Your Brand

A compelling visual presence is essential for brands looking to make a lasting impact and establish a strong connection with their target audience.

High-quality, striking images deliver your brand’s message effectively, evoke emotions, and boost engagement.

According to one report, 51.4% of marketers say that almost all of their content pieces feature some form of visuals.

However, producing compelling visual content can be time-consuming and expensive, which makes it difficult for smaller companies and independent content creators to do at scale.

In this article, we will explore three exceptional photo editing tools designed to help you showcase your brand in the best possible light and leave a memorable impression on your audience.

1. Facetune: Enhance Standout Selfies And Portraits

High-quality selfies and portraits are crucial in elevating brand image, particularly for content creators and influencers.

Engaging and professional-looking visuals help showcase the human element, creating an emotional connection with the audience. 

Well-crafted selfies and portraits foster trust, approachability, and relatability, making your personal brand stand out from the competition.

Facetune, a smartphone photo editing app, helps its users enhance the aesthetics of their selfies and portraits through an array of beginner-friendly features such as skin smoothing and blemish removal to make their pictures flawless.

Furthermore, its one-tap AI-image enhancer allows users to improve the quality of their selfies and portraits instantly: 

Its advanced features help creators adjust lighting, add artistic filters, generate AI avatars from existing photos, and more to showcase their brand in an appealing way.

Facetune’s intuitive interface and easy-to-use features make it a great choice for content creators in general and social media influencers in particular where they can create stunning images without any prior editing experience to leave a lasting impression on their audiences.

2.) Midjourney: Generate HD Images And Photorealistic Art

Photorealistic art can elevate the brand image of content creators and influencers by showcasing their creativity, uniqueness, and attention to detail.

Additionally, high-quality and visually striking images capture the audience’s attention and create a lasting impression. 

However, creating such graphics can be time-consuming and usually requires advanced skills and knowledge of specialized software.

Midjourney is an AI-powered tool that enables users to generate HD images and creative art in seconds by taking simple text prompts and using trained AI models to generate images.

This empowers users to create visually stunning and contextually relevant images instantly without the need for professional design skills or expensive software.

Content creators and influencers can leverage the power of AI through Midjourney for their creative projects.

Furthermore, it has a zero learning curve and comes with a pay-as-you-go pricing model, making it easily accessible for brands of all sizes.

A small roadblock you might encounter while creating images with Midjourney is perfecting the prompts — it can get tricky to generate near-perfect photorealistic art results from plain text.

Fortunately, there are some useful guides available on this, such as this one and this one using ChatGPT.

3.) Pixlr: Make Quick Touch-Ups

Quick touch-ups refer to minor adjustments and edits made to images, such as correcting colors, adjusting brightness and contrast, cropping, resizing, or adding filters.

These small changes are essential for polishing your creatives to give your brand a professional and cohesive look across various platforms.

Pixlr offers a range of features, including basic image editing tools that enable users to crop, resize, and rotate images to instantly improve the aesthetics of their photos.

It also has advanced functionalities such as removing background, layering, and masking that help them enhance the aesthetics of their images in one click.

Moreover, Pixlr offers a library of free designer and blank templates that you can pick off the shelf to create banners, brochures, etc., for various platforms:

If you occasionally need a photo editing tool to make quick edits to your visuals to enhance their aesthetics, Pixlr’s free plan might be a great fit for you.

As you explore the tool and its functionalities, you can upgrade to enjoy its premium features such as cross-platform support, team collaboration, and more.

Summing Up

Brands need to create aesthetically pleasing creatives to make a lasting impact on the minds of their audience and stand out from the crowd. Here are three tools you can use to do just that:

  • Facetune for enhancing selfies and portraits with its wide range of retouching and editing features
  • Midjourney to generate photorealistic art with AI from text prompts, making it great for creative projects
  • Pixlr for quick touch-ups and edits on the go with a beginner-friendly interface and a range of basic tools

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