Ads

What Is Location-Based Advertising?

Location-based advertising (LBA) is a form of targeted marketing that delivers advertisements to mobile device users based on their current

A Beginner’s Guide to Retargeting Ads

A Beginner’s Guide to Retargeting Ads

If you’re not familiar at all with this type of online marketing, don’t stress – we’re going to tell you all about how you can make it work for you. Let’s take a look at what retargeting is and how you can use it to make a real difference to your customer base.