How to Build a Personal Brand: Top 5 Main Steps

Pepsi, Pizza Hut, BMW, Disney, Amazon, Netflix, Burberry, Silky Tots… we recognize these businesses instantly because they are some of the most famous brands of our times… Branding is very important for creating a successful business. It helps you build customer recognition and loyalty, makes advertising more effective, lowers the price sensitivity, and helps you …

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Apology Emails to Customers: Best Practices and Examples

For this one, let’s slide into the shoes of our customers. Imagine a renowned brand sends you the wrong order. Of course, you’ll be upset and would want to return it. Now the company can either apologize – and fix the mistake – or completely ignore you.  It can be tricky to apologize through SaaS …

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An Informative Guide Sighting the Importance of Advertising Across Social Media

Marketing and further advertising has expanded to a range of platforms in recent decades with social media becoming a major commodity to help promote any future product endorsements. Given how many consumers are now able to partake in a variety of social media activities, businesses should look to exploit these platforms by almost any means …

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